IMAGE CREATION

Your brand story told with pictures. For products, food, and lifestyle. Whether on screen-or-print.

art-brush

Launching a New Brand

…or maybe just a new category?

Either way, better to show than say how your new brand fits into consumer’s lifestyle…

With just the right imagery

Your big chance to create a cult-like following. Why? For consumers to talk up your products. 77% of people are more likely to buy a product when learning about it from others they trust. 

Your DNA, your brand image

This ain’t about pushing product features, but rather, creating the image of how your product will fill consumers’ deeper needs. Few may talk about Liquid Plumr™ in terms of features. But many, especially moms, will show how conquering drains on their own made them feel like Superwoman- if only for an afternoon. Same for your brand. 

Convey that feeling

i4Color photographers will create the right look-and-feel for consumers to instantly recognize, trust and associate that satisfied feeling with your products. Whether your a new company or been around for 10 years. For part of your campaign, or the whole thing.

Your food scene in new ways

Because a picture is worth a 1000 words- and bites, too

For holidays and seasons

What do Super Bowl Sunday, 4th of July, and Memorial Day have in common? Reasons to buy, snack, and enjoy your foods with friends and family. Same for seasons, too. People love to party around food. What a great match to create the right scene- your ideas, our creativity.

For new ways to enjoy your food

Got loads of recipes for consumers to munch on your food products even more? Nice. Let’s show them off on your site. We’ll stage just the right scene for site visitors to click the pic and read your how-tos.

For your new place to eat

Nothing says ‘come on in an order’ like pictures of your best dishes. For your menu, whether online or on-the-wall, let’s show them what they’re in for when they walk up and order from your diner, food truck, or eatery.

To create a scene for people to enjoy your foods- in new ways and old…

Been tasked with a full lifestyle photoshoot

…to tell a story words just can’t?

Not easy to tell your story, create a mood, and invoke an emotion- with just an image.  Yet, it’s required for your brand to stand out, versus fit in. For instance… 

Kingsford briquettes on the grill bringing battle-tested friends together on your deck for NFL Sunday. A chocolatey snack-break for him-and-her under a shady meadow tree during a hike- maybe a kiss, too. Pine Sol in the air at first sign of spring, readying your kitchen hardwoods for good food & conversations with friends.

Your idea translated into a finished and polished scene

Maybe you don’t know where to start? Or, maybe you do but don’t have the people to complete the project? Either way… i4Color will help you determine the scene, bring in the models, the stylists, and photographers, too. Everything and everyone working together to realize your vision. Then, our in-house retouchers hone it to polish your story. Visually.

Use it whenever, wherever, however

Know up front the entire cost of your project- from start to forever. For what was shot and retouched- no royalties whatsoever.

To learn how we can help complete your full lifestyle photoshoot…

“Naaa, That just ain't possible”

Yet you can’t get that ‘crazy idea’ out of your head

But we can. Here’s one…

Show, don’t say

Clorox created their new Smart Tube® technology spray bottles. But what would that mean to the consumer? 

Clorox came to us to show what this meant. Voila…

An easier way to squeeze out every last drop

Ways you didn’t even know existed to tell your product story. But we do.

Our skills + Your ideas = The impossible made possible

Stated another way, Photography + Retouch + CGI = Your product features recognized. In milliseconds.

Why it is possible

Your vision captured

Photography. Mood, scene, lighting- personality. We’ve got the studio, lighting, props, cameras, lenses and more to stage your scene- inside or out. Top-of-the-line equipment to make your product top-of-mind for shoppers.

Your vision perfected

Retouch. For your existing product photos, something look ‘a little off’? A little translates to a lot. We’ll retouch your images, making them perfect- and that’s how consumers will see them, too.

Your mind blown

Computer Generated Imagery (CGI). For making the unlikely- likely. 

Your ideas + our team = your imagery seen like never before.

Why it is possible

Your vision captured

Photography. Mood, scene, lighting- personality. We’ve got the studio, lighting, props, cameras, lenses and more to stage your scene- inside or out. Top-of-the-line equipment to make your product top-of-mind for shoppers.

Your vision perfected

Retouch. For your existing product photos, something look ‘a little off’? A little translates to a lot. We’ll retouch your images, making them perfect- and that’s how consumers will see them, too.

Your mind blown

Computer Generated Imagery (CGI). For making the unlikely- likely. 

Your ideas + our team = your imagery seen like never before.

See our work

Enough said- now see what we’re talking about.

…i4Color saved the day…”

With a timeline set and not much notice, i4Color saved the day. They assembled a team of talent and photographers to complete the photoshoot and retouching for our product, all within budget while meeting the short deadline.

~ Nancy Spellman, [Senior Graphic Design], Nutiva

To learn how we’ll tell your brand story. Visually...

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